Customer Retention – Identifying Strategies that Work! In today’s world, with the environment being fluid, customer behavior and patterns have changed immensely. The period of the term ‘Lifetime Value’ has become quite fluid. Customer Lifetime Value (CLV) is among the least appreciated marketing metrics.
India has continued to make a mark in the broader canvas of the world since ages. It has almost leapfrogged to hold a position of prominence in the global market in different distinct sectors and genres. Following the trend, the country now has another achievement in the gaming sector with